Visualize the organization and its business ecosystem by highlighting its relationships and exchanges of value
Mapping connections by highlighting value exchanges allows you to fit a new significance to your relationships as an organization. The Ecosystem Map will support you in the process of visualizing your business ecosystem by providing the right inputs to trigger informed reasoning.
What does your organization give and receive in each exchange? What are the values involved in your ecosystem?
How to use the Ecosystem Map
1. First Step
Identify the most important actors in your ecosystem.
2. Second Step
Place your company or project in the middle of the canvas.
3. Third Step
Place the actors in your ecosystem on the canvas, considering how they affect each other in the current scenario.
4. Fourth Step
Identify the different types of value and track existing flows with the goal of making explicit how value flows through the system.
5. Fifth Step
Challenge your model and see if, along with the rest of the team, you can change some things without affecting your ultimate goal.
6. Sixth Step
Test the resulting model by asking experts to review it and raise possible objections.
