Hi, we are a innovation design studio
Let's take a step forward together!

Innovation by Design

Innovation is a team sport. Explore emerging challenges with us to transform opportunities into future-proof businesses

Innovators we believe in and who believed in us

Marca Corona
Marmo Arredo
Bormioli Rocco
Tollegno 1900
Milano Expo 2015

How we work

We are an innovation designers’ team

We help companies to enhance, predict and innovate

In our daily work, training, method and practice coexist and contaminate each other

What do we do?

We help you to:


Manage the evolution of your business by building solid value propositions.

Support the growth of the people who compose your organization.


Empathize with your customer.

Find out the hidden reasons and data.

Find the insights that bring to winning proposals.


Innovate sustainably thanks to projects shared with your stakeholders.

Design engaging experiences for your customers and your network.

Ideate disruptive products based on your know-how to reach new markets.

From ideas to market

Design as a method

A framework applied not only to products and services but also to processes, technologies, business organization and business models

Design as a methodology to innovate
Design as a methodology to innovate: workshops

We help entrepreneurs, managers and organizations to stand out, clarify and create organizational and process innovation.

Design as a methodology to innovate
Design as a methodology to innovate: Value Proposition Design

We accompany our customers in paths that aim to define the value proposition, structure the customer experience, innovate the processes and products/services offered.

Design as a methodology to innovate
Design as a methodology to innovate: Interaction

We analyze market horizons to create solutions today, anticipating tomorrow's scenarios.

Design as a methodology to innovate
Design as a methodology to innovate: Papers and Study

We have built our experience and skills in reading problems and opportunities through a wide range of case studies.

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